The advert will market the Motorola Aura is tipped to cost at least £1000. Motorola will embark on a new global ad campaign for new luxury phone featuring David Beckham. The advert will advertise the Motorola Aura, a phone which is tipped to cost at least £1000. The famous footballer is pictured in a Terminator style, for the advert as half machine half man. The high priced, low spec phone includes; a stainless steel exterior, a circular screen protected by Sapphire crystal, a 180 degree swivel system, 2MP camera and is 2G.
The advert was shot in a studio in Milan last month and will be aired at the end of April 2009.




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